Bunta Fujiwara operates a tofu shop in Gunma and is Takumi Fujiwara's father. He was once the fastest downhill racer on Mount Akina, renowned as the "white ghost of Akina" for his record-setting runs in a Toyota Sprinter Trueno AE86, though he no longer actively races.
He trained Takumi through a strict regimen requiring daily morning tofu deliveries in the AE86, with a cup of water in the cup holder; the objective to prevent spills ensured smooth driving to protect the tofu, inadvertently honing Takumi's exceptional car control. Despite retiring, he demonstrated enduring expertise early in the series by executing precise drifts on Akina, including lighting a cigarette mid-corner with a passenger.
After gifting the AE86 to Takumi, he acquired a Subaru Impreza WRX STi Type R Version V. During an Akina test drive in this car, he defeated Takumi, deliberately inducing a psychological complex about 4WD capabilities to further his son's development. He later instructed Takumi to alternate between the Impreza and the AE86 for deliveries, aiming to expose him to modern 4WD dynamics and broaden his technical understanding.
His racing history includes a rivalry with Ken Kogashiwa on Irohazaka, where multiple races culminated in Bunta's victory in the decisive final round, though earlier outcomes remain ambiguous. He maintains a personal connection with professional racer Keiichi Tsuchiya, who acknowledged Bunta's drifting prowess as profoundly impactful.
In the New Initial D Movie trilogy (Legend 1–3), he orchestrates Takumi's first race against Keisuke Takahashi by conditioning the AE86's use for a date on Takumi's participation. He covertly modifies the AE86's suspension before Takumi's race against Takeshi Nakazato, enabling his competitive performance. His new Subaru WRX STi reappears when he tests suspension adjustments for Takumi's upcoming race against Ryosuke Takahashi.
The Battle Digest compilation recaps battle scenes from the Legend films, including Bunta's involvement, adding no new narrative or character elements beyond the trilogy. His background notes include prior rally experience, a belief in outperforming professional drivers like Michael Schumacher on mountain passes, preferences for carburetor engines and cigarettes, and a distaste for tofu and large vehicles.