AMBot | 10/15/2003 | Reading Time: 2 Min.
RTL II has acquired an extensive

cartoon program package from Warner Bros. International Television

Distribution. The package will be broadcast as a one-hour program block

Monday through Friday under the title Kids' WB starting January 2004

on RTL II. The package includes popular Warner Bros. animated series such as "What's New Scooby-Doo?",

"¡Mucha Lucha!", "Duck Dodgers", and "Ozzie & Drix", as well as

classics like "Steven Spielberg's Animaniacs," "Steven Spielberg's

Pinky & The Brain," "Tom & Jerry Kids Show," "Flintstones Kids Show,"

"Cow & Chicken", and "Sylvester & Tweety Mysteries".

RTL II and Warner Bros. International Television Distribution

are planning a joint marketing campaign to introduce this

program block in Germany, which is unique in this form so far.

"Warner Bros. Entertainment has one of the largest and best

cartoon archives," said Jeffrey Schlesinger, President of

Warner Bros. International Television. "The series in this

agreement are among our most popular and will certainly

resonate well with RTL II viewers."

Sander Schwartz, President of Warner Bros. Animation, added:

"The German market is extremely important for our industry,

and we are very pleased that so many of our key and

successful series will be broadcast on RTL II."

RTL II Managing Director Josef Andorfer: "We are very excited about

the collaboration between RTL II and WBITV. This new

program block Kids' WB in the children's programming will undoubtedly be a

tremendous success with our young viewers."

Dr. Sylvia Rothblum, Managing Director of Warner Bros. International

Television Distribution for the German-speaking region, represented

WBITV in the negotiations; Andrea Lang, Head of Children's and

Animation Programming, led the negotiations on behalf of RTL II.

Warner Bros. International Television Distribution is one of the largest

licensors of television content worldwide—over 43,000

hours of programming are translated or subtitled into more than 40 languages

and licensed in over 175 countries.
This article was originally published in German. It was translated with technical support and editorially reviewed before publication.

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