TV-Series
Description
Chihiro Senkawa is the secretary to the Producer in the talent agency. She manages administrative tasks like paperwork, phone calls, and office operations. Her duties also encompass providing tutorial guidance and explaining career specifics to new idols, serving as a source of exposition for gameplay mechanics and idol industry protocols.

She is 25 years old and 154 cm tall, noted as the franchise's shortest secretary. Her measurements are 82-58-84 cm. She possesses light brown hair and bright red eyes. Her birthday is November 28, coinciding with the release of Cinderella Girls and shared with Sora Kitamura. Her blood type is A.

Her primary hobbies are cosplaying and partying. She keeps a collection of cosplay costumes, including swimsuits and kimonos, in the office, identifying them as personal belongings. Her standard office uniform resembles a school outfit with a fluorescent green blazer, sparking speculation it might be part of her cosplay interests.

Across game media, she appears in Cinderella Girls as a tutorial guide and information source. Starlight Stage features her with a dedicated 3D model and a solo performance of "Onegai! Cinderella" for an April Fools' event. She is one of five navigators in POPLINKS. Within STARLIT SEASON, she supports Project LUMINOUS, leads monthly office meetings, and facilitates idol nominations for the Cinderella Girls branch; Ranko Kanzaki refers to her as "The Green Empress" here. A special tile featuring her in Donjara NEO enables gameplay mechanics involving discards and draws.

In anime adaptations (Cinderella Girls, Gekijou, the 10th Anniversary Celebration Animation ETERNITY MEMORIES), her role consistently remains a support character within the agency setting.

Fan culture sometimes portrays her helpful demeanor as a potential facade, humorously suggesting hidden greediness. This has led to nicknames like "Chihiro-sama" and discussions about whether she embodies angelic or devilish traits. She is occasionally paired thematically with Mishiro in fan works despite no direct in-universe interactions. She is also credited with publishing rumors featured in Starlight Stage’s loading screens.

When the Producer is absent, she assumes authority over office operations. Her loyalty to the Producer is unwavering, and she offers encouragement during professional setbacks. On Valentine’s Day, she offers consolation if the Producer receives no gifts but expresses concern over excessive attention. A minigame involves attempting to hit her with a water gun while she evades the shots.

Her name badge displays "Chihiro" in games and "Senkawa" in anime adaptations. Physical depictions vary slightly across media, with some artists emphasizing youthful traits and others suggesting maturity.