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Sunakake Babaa, the Sand-Throwing Hag or Sand Witch, is a yōkai recurring across adaptations in the GeGeGe no Kitarō franchise. Her portrayal varies while preserving core traits. This ancient entity is approximately 2,800 years old, though Episode 107 of the third anime cites 1,200 years. She claims involvement in Empress Jingū's 3rd-century invasion of Korea, consistent with her longevity. Her origins lie in Japanese folklore from the Nara and Hyōgo regions, traditionally depicted as an invisible spirit haunting woods near Shinto shrines, pelting passersby with sand to frighten them, supported by eyewitness accounts of unexplained sand clouds or stones.

Debuting in a cameo within Shigeru Mizuki's 1961 manga "A Walk to Hell," she officially entered the narrative in "The Great Yōkai War" storyline. There, she died battling Western yōkai—specifically killed by Dracula in the anime—but later reappeared unexplained, becoming a recurring figure. Across adaptations, she serves as an adviser and guardian to Kitarō alongside Medama-Oyaji, often embodying a surrogate maternal role. The fourth anime offered a revised backstory, revealing her transformation from a human woman after a romance with a fisherman, emphasizing her motherly nature through cooking for yōkai tenants and crafting a doll resembling Kitarō's mother.

She manages the Yōkai Apartments (later Yōkai Tenement House), sheltering homeless yōkai like Konaki-Jijii, Kitarō, and Medama-Oyaji. Frugality makes her notoriously strict about rent, negotiating alternative payments like rare star sand from Kawauso or umbrellas from Kasa-Bake, while showing leniency to impoverished residents by permitting debt work-offs. Her personality blends grouchiness and a quick temper with underlying kindness and a strong sense of justice. She frequently denounces humans as greedy and dangerous yet demonstrates compassion toward human children and protects vulnerable yōkai.

Her closest bond is with Konaki-Jijii; their constant companionship sparks fan speculation about romance or marriage, though she once declared she "never cared about romance." During a yōkai pop culture boom, they performed as a television comedy duo. The fifth anime depicted her as a "mother hen" to younger yōkai like Amabie, who affectionately calls her "Granny."

Her primary power involves throwing sand infused with supernatural effects—blinding foes, causing paralysis, igniting flames, or sealing yōkai energy—achieved through mixtures with special ingredients. She also practices yōkai medicine, alchemy, soothsaying, and hypnosis, extending her hair like an antenna to receive telepathic messages. This evolved into "Sand Link" for long-distance communication in the fifth anime. Non-sand combat includes a potent slap and enhanced speed.

She possesses distant relatives among international sand entities: the antagonistic Central Asian yōkai Ekiseru and Germany's Sandman, both opposing Kitarō during their appearances. Within broader franchise lore, she is recognized as one of Japan's 47 Yōkai Warriors, representing Nara Prefecture with a mark on her left hand.