Yurika Endō was a Japanese voice actress and singer from Tokyo who was active in the entertainment industry from 2013 until her retirement in 2018. She was affiliated with the agency Swallow and the music label Pony Canyon. Her early interest in anime and music, particularly anime songs, led her to participate in the 6th Animax Anison Grand Prix while still in high school. Following this, she won a voice actor audition held by Pony Canyon, which served as the starting point for her professional career.

Endō made her debut as a voice actress in 2013 with a supporting role in the baseball anime Ace of Diamond. In 2014, she expanded her repertoire with roles in several anime series, including Rina Sakai in Sakura Trick and Tanako Kujirai in Magimoji Rurumo. Her voice acting work often coincided with her musical activities. Her first solo single, Monochrome Overdrive, was released in February 2014 and was used as the ending theme for the series Z/X Ignition, in which she also voiced the character Aina Mikage.

In the mid-2010s, Endō took on roles in web anime. In 2015, she voiced the character Asuna Kangoshi in the series Comical Psychosomatic Medicine. The following year, she played the dual role of Reika Shiragane and the transformed character Windom in the short web anime series Kaiju Girls.

The year 2017 marked a significant period in her career with prominent roles in major multimedia franchises. She was cast as Nozomi Momijidani in the anime Angel’s 3Piece!, where she also performed as part of the in-universe band Baby’s Breath. Simultaneously, she took on the role of Lisa Imai in the popular BanG Dream! franchise and became a member of its live band unit, Roselia. Her contributions to the franchise also included voicing the character in the OVA for BanG Dream!.

In December 2017, Endō announced her retirement from the entertainment industry, citing health reasons. She continued her activities until her planned departure, which included a final solo live concert titled Emotional Daybreak at Akasaka Blitz in June 2018. Her last appearances as part of Roselia took place in May 2018, and she released a compilation album, also titled Emotional Daybreak, shortly before her retirement.