Inuyama is a man with no job and no savings, teetering on the edge of life. His fortunes change when he is unexpectedly assigned the dual role of broadcast advisor and fake boyfriend for a gravure idol. Together, they navigate the competitive world of gravure modeling, where Inuyama must use his wits to boost the idol's streaming presence and public image, all while maintaining the pretense of a romantic relationship. The story unfolds as a fast-paced harem romantic comedy, blending absurd situations, over-the-top character archetypes, and a deliberately unserious tone. As Inuyama and the idol work toward the top of the gravure industry, the narrative prioritizes chaotic humor and playful fan service over deep drama, with each chapter introducing new comedic conflicts and a growing cast of eccentric rivals and supporters.