"Mask Danshi: This Shouldn't Lead to Love" centers on the life of Chiyo, a young woman who moves to Tokyo to pursue her dreams of becoming a manga artist. Her life takes an unexpected turn when she encounters a group of mysterious men known as the "Mask Danshi," who wear masks to conceal their identities. Each member of the group has a distinct personality and backstory, and their masks symbolize their desire to hide their true selves from the world. Chiyo becomes entangled with them after a chance meeting, and her interactions with the group gradually reveal their vulnerabilities and struggles.

The narrative explores themes of identity, self-acceptance, and the complexities of human relationships. As Chiyo grows closer to the Mask Danshi, she begins to uncover the reasons behind their decision to wear masks, ranging from past traumas to societal pressures. The series delves into their individual arcs, highlighting their personal growth and the bonds they form with Chiyo. While the premise initially suggests a romantic focus, the story balances romance with deeper emotional exploration, emphasizing the characters' journeys toward understanding themselves and each other.

The main characters include Chiyo, whose determination and empathy drive much of the story, and the Mask Danshi members, each with unique traits and challenges. Their interactions are marked by moments of humor, tension, and heartfelt connection, creating a dynamic that keeps the narrative engaging. The series avoids oversimplifying its characters, instead presenting them as multifaceted individuals with relatable struggles. Through its exploration of love, identity, and vulnerability, "Mask Danshi: This Shouldn't Lead to Love" offers a thoughtful and character-driven narrative.