Daisuki Togoshi works at a company that produces merchandise for manga and anime, such as can badges, acrylic stands, pillow covers, and apparel. He is assigned to mentor a new and eccentric employee named Wakaba Tsuka, who refuses to be bound by conventional merchandise design. Tsuka proposes wild and impractical ideas like iron acrylic stands to make them cooler and a beautiful girl sword fighting figure that shines in seven colors while spinning at high speed. The story follows the workplace comedy as the level-headed Togoshi tries to manage Tsukas boundless and bizarre creativity, finding himself at her mercy. Their unlikely partnership ultimately brings fresh innovation to the goods industry, blessing the love fans have for their favorite characters.