Kyō, Koi o Hajimemasu centers on Tsubaki Hibino, a high school student who harbors a crush on her classmate, Kyōta Tsubaki. Despite her feelings, Tsubaki struggles to express them due to Kyōta’s aloof and intimidating demeanor. Kyōta, known for his sharp tongue and cold attitude, often teases and belittles Tsubaki, creating a tense dynamic between them. However, as the story progresses, it becomes evident that Kyōta’s harsh behavior masks a deeper interest in Tsubaki, though his reasons for acting this way remain unclear initially.

The narrative explores the evolving relationship between Tsubaki and Kyōta, blending elements of romance, comedy, and drama. Tsubaki’s persistence in trying to understand Kyōta’s true feelings leads to moments of vulnerability and growth for both characters. Kyōta’s past and the reasons behind his guarded personality are gradually revealed, adding depth to his character and explaining his conflicting actions. The series also introduces supporting characters, such as Tsubaki’s friends and classmates, who contribute to the development of the central romance and provide additional layers to the high school setting.

Themes of miscommunication, emotional barriers, and the complexities of young love are central to the story. Tsubaki’s determination to break through Kyōta’s defenses and her willingness to confront her own insecurities drive much of the plot. Meanwhile, Kyōta’s gradual softening and his struggle to reconcile his feelings for Tsubaki with his fear of vulnerability create a compelling emotional arc. The series balances lighthearted moments with more serious undertones, reflecting the challenges and uncertainties of navigating relationships during adolescence.